Messages should be short, to-the-point, demonstrate leadership and promote safety
Have an “All Clear” message ready to send when the situation is over
Voice messages should be kept to 30 words or less or under one minute in length.
Text messages may not be longer than 140 characters including spaces.
An emergency alert message should include of the following basic components:
- WHO - Identify your organization
- WHAT - Describe the situation
- WHEN - Identify when the situation began
- WHERE - Describe the location of the event
- WHY - Describe why this alert has been sent and what steps are required
SMS Text Message recipients can opt-out of receiving further messages by replying “STOP” or “QUIT” to an alert message
Create individual lists by department, building or other defining characteristic that will help you target your recipients in the event of a location specific emergency.
Having a number of smaller lists can increase your flexibility in recipient selection
Make every message name unique to enable you to find the appropriate message quickly in an emergency situation
If you’re using one of the Voice Response survey options, where a response will be required, end your main message with a phrase such as
"Continue to listen to this message, a request for a response follows"